THE HOME OF FRESH SINCE 1885

Fresh Produce,
New Zealand Wide.


Quality fresh fruit and vegetables.

Quality in Every Crate

Since 1885, and still today - personalised produce solutions, with care.

Logo with purple outline and lowercase letters 'fd' inside a circle, with the word 'fundador' beneath it.
Dotted map of New Zealand with purple circles labeled "fd" showing Fresh Direct branches.

One-Stop.

A full range of fresh fruit and vegetables.

A person operating a yellow Jungheinrich forklift loading or unloading large wooden crates filled with leafy greens or vegetables onto a truck. The person is wearing a black beanie, a yellow safety vest, and a gray hoodie.

Local.

A focus on local growers and local distribution.

A man wearing a neon yellow safety vest and a black cap, holding a green crate, standing at the entrance of a warehouse aisle filled with black boxes on pallets, with orange produce visible.

Fresh.

Fresh, chilled, and ready for delivery.

Two people working in a field with rows of green plants, lifting yellow crates.

Fresh Produce Range

Fruit

Vegetables

A

Artichokes

Asparagus

B

Beans

Beetroot

Broccoli

Brussel Sprouts

C

Cabbage

Capsicum

Carrots

Cauliflower

Celery

Chilli

Courgette

Cucumber

D

Daikon

A

Apples

Apricots

Avocados

B

Bananas

Blackberries

Blueberries

C

Cherries

Clementines

Coconuts

Cranberries

D

Dates

Dragonfruit

Durian

E

Elderberries

F

Figs

G

Grapefruit

Grapes

Guava

K

Kiwifruit

L

Lemons

Limes

M

Mandarins

Mangoes

Melons

E

Eggplant

Endive

F

Fennel

G

Garlic

Ginger

H

Horseradish

K

Kale

Kohlrabi

L

Leeks

Lettuce

M

Mushrooms

N

Nectarines

O

Oranges

P

Pears

Pineapples

Plums

R

Raspberries

S

Strawberries

O

Okra

P

Parsnips

Peas

Potatoes

Pumpkin

R

Radishes

S

Silverbeet

Spinach

Swede

T

Tomatoes

Turnips

W

Watercress


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Seasonal Availability


Download our seasonal produce availability guide.

A calendar titled 'Seasonality Calendar' with onions on the cover, featuring a purple design with white and yellow text, and a color-coded supply indicator at the bottom.

Export for our international customers.

 Common Produce Questions.

  • Fresh Direct distributes nationwide with offices across New Zealand. Our main distribution centers are in Auckland, Hamilton, Tauranga, Palmerston North, Wellington, and Christchurch, ensuring fast and reliable delivery.

  • Produce is stored under optimal refrigeration, typically 0–5°C depending on type, to maintain freshness from our distribution centers to your door.

  • We offer a wide range of seasonal and year-round fruits and vegetables, including organic options, sourced from trusted local and international growers.

  • Yes, we deliver fresh produce nationwide in temperature-controlled vehicles to maintain quality. You can also choose to pick up your order from one of our distribution centers.

  • Fresh Direct primarily supplies bulk produce in crates to businesses and generally does not sell to the public.